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Setting up a blog, either in your current site or being an entity simply by itself, is a terrific way to regularly update readers with your thoughts. You will find a number of different blogging platforms available but using WordPress is both easy and friendly with search engine optimization guidelines.
Getting a Domain & Hosting for Your WordPress Blog
First you are going to need a domain and hosting. Many people use GoDaddy.com to check for and buy available domain names. Your first choice might not be available, however the best thing to keep in mind when selecting a domain name would be to select one that reflects your website, features a specific keyword or two, and it is simple for your readers to be able to remember.
After you have a website you’ll need hosting. WordPress offers two choices for posting your blog. The first is simply available at WordPress.com. With this particular option you won’t have much control over the designing of your website. The 2nd option, and also the option that’s going to give you 100% control, would be to self host your site. You will find lots of hosting companies that will help you with this particular step, but make sure to look around as some are more expensive than the others.
Bear in mind that more costly hosting might be because of extra services offered. Once you have hosting you will need to install WordPress. Most of the hosting companies include this as an option.
Designing Your WordPress Blog
The first things to do is to alter the theme. Most new design themes are free whilst others can cost you a yearly fee to use. Choices for designing your website may include uploading a personalized logo design or picture, altering the colors for that site, adding a sidebar or two.
If your blog is for a company business then you will need to decide on a theme that appears professional and reflects your company’s culture. You may even wish to employ a developer that will help you get the preferred look in case your technical abilities aren’t up for that task. If you’re a small company you might have a little more versatility. You will be surprised at the large number of business websites that are using WordPress blogs
WordPress Plug-Ins
When your blog looks how you would like it to, the next thing is to set up your plug-ins. To put it simply, plug-ins are components that add specific functions and capabilities to your website. You will find literally 100s to select from plus they can be installed and utilized using your WordPress dashboard or even the back end of the site. (If you are the main one controlling updates to your website you will need to become very acquainted with the dashboard and every one of its functions).
To get started you should perform a search for “best WordPress plugins”. Some essential ones includes the following:
- Feedburner WordPress plugin
- Google Statistics for WordPress
- Related Posts and Pictures
- Twitter Facebook Social Share
- WordPress Search engine optimization by Yoast
- Akismet
One your plug-ins are installed then you are ready to go and can start blogging and driving traffic to the posts that you have created.
Author Bio: Article compiled by Jeanette Krankie. Jeanette is a blogger who also specializes in creating video for clients – check out one such video she recently put together for one such company at: http://www.youtube.com/watch?v=9YxixT79Os4
Image source: 
John Fischer via Compfight
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